Tag: Understanding Pantone’s Color Of The Year

Pantone’s Color Of The Year: Importance And Why Matters

Pantone announces its Color of the Year every year, sparking widespread media coverage from leading news outlets eager to share the chosen hue and the rationale behind its selection. Why is the yearly announcement of the Color of the Year important? Is there a real significance to it? Since 1999, Pantone’s Color Institute has dedicated…

April 1, 2024

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